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Everyday is Earth Day

Earth Day  has always held a special place in our hearts. It’s a chance to pause and honour the progress made towards a more sustainable future, while renewing our commitment to the journey that still lies ahead.

Over the past three decades, we have championed design and manufacturing that are kinder to both people and the planet. Quite frankly, it’s our raison d’être. Since 1992, we have worked towards long-term sustainability for all our artisans, promoting rural crafts in remote areas of the Andes and Mexico. We have worked with some of the same artisans for 29 years! Not only that, but we are constantly looking at new and innovative ways to reduce our environmental footprints and improve traceability, respecting the elements that the earth has so graciously given us.

However, we are incredibly aware that there is still so much to be done. We will continue to challenge ourselves and the industry to put people and nature at the heart of every decision. True sustainability means having a different measure of success.

At a personal level, there is something beautiful about consciously evolving your wardrobe with high-quality pieces that are built to last. So, if Earth Day reminds us to pause and reflect, we believe every day should be Earth Day. As we get dressed in the morning, each piece has a story to tell – and in doing so connects us to a wider community of all species around the world.

Panama Hat straw and sky picture

A Pachacuti Weaver holding a panama hat with fruit insideOne of the great benefits of buying a Pachacuti hat is that it helps to provide a sustainable livelihood. This allows our weavers to maintain their traditional, rural lifestyles where they can continue to grow gardens and keep animals in the beautiful Ecuadorian countryside.

Meet one of our weavers, Rosa. Here she showcases just a few fruits, plums and physalis that she grows in her bountiful orchard.

Pachacuti works with our producer groups to develop sound environmental issues before they ever happen. By proactively carrying out EcoMapping of every premise and Raw Material Mapping for each product, we ensure that all components are as locally sourced and sustainable as possible.